AI Act & How We Use Artificial Intelligence

At ALFA 3, artificial intelligence is a tool that supports human creativity and quality. We use it responsibly, with full control and transparency.

Data Protection

Security and Trust

Artificial intelligence does not process customer data at ALFA 3. We never introduce sensitive business information or confidential documents into any AI systems.

Written Content

Review and Approval

All content in which artificial intelligence plays a role is reviewed and approved by our marketing team. A specific person is responsible for every published text.

Visual Content

Expert Creation and Control

Product visualizations are created by our in-house design team. We regularly use AI-supported tools to optimize lighting and backgrounds. Our approach is transparently explained on this page. Individual visuals are not labeled; the transparency is built into this explanation.

Ethics and Integrity

No Deceptive Content

We never create deepfakes or present AI content as real photography. Our rendered visualizations are always clearly recognizable as such. Artificial intelligence is a tool, not an authority — a specific person is responsible for every decision and every piece of content.

What is AI Assisted Rendering

Our product visualizations are based on professional preparation in CAD and 3D modelling. Our designer models and textures a 3D representation of each product in a professional rendering environment. This is the foundation — entirely created by a human.

To achieve the most compelling and realistic presentation of our products across different environments, we use AI-supported tools to optimize lighting and refine backgrounds. This increases realism and demonstrates our products in their real-world context.